Free business seminar at William Paterson

| 23 Feb 2012 | 12:03

    WAYNE — A free seminar for business owners, entitled “How to Connect with your Customers – Marketing Techniques and Social Networking,” will be held 8:30 to 11:30 a.m. Wednesday, Feb. 29, from 8:30 to 11:30 a.m. at William Paterson University.

    The seminar is sponsored by Passaic County Board of Chosen Freeholders and Passaic County Department of Economic Development.

    Sally Glick, chief growth strategist of Sobel and Company, LLC, will be the keynote speaker discussing marketing techniques of today and tomorrow. A roundtable discussion will be held with Paul Gourhan, creative director of discussing company branding, Gene Sower, president of, discussing social media opportunities and Web site promotion, and Ron Jones of William Paterson University discussing advance selling.

    The event is hosted by William Paterson University Center for Continuing and Professional Education and Small Business Development Center, Passaic County Improvement Authority, Passaic and Paterson Urban Enterprise Zone, Downtown New Jersey, Passaic County Workforce Investment Board, North Jersey Regional Chamber of Commerce, Greater Paterson Chamber of Commerce, Wayne Economic Development Commission and Tri-County Chamber of Commerce.

    The business forum will be held at William Paterson University, 1600 Valley Road, Wayne. Please RSVP to Passaic County Department of Economic Development at 973-569-4720 or

    This program is partially funded by a grant from the US Small Business Administration.